BUAV Chief Executive Michelle Thew said:

“We applaud Melvita for taking this step to prove its cruelty-free retailer status. The international Humane Cosmetic Standard is the absolute gold standard in cruelty-free products. We are delighted that Melvita has responded to the growing number of consumers who are turning away from cosmetics and toiletries that are cruelly tested on animals.”

www.buav.org